Effective trade show stands are all about planning and here we’ve done the leg work for you. So many exhibitors, so much noise, so much competition — just how can you make crowds stop at your stand? Trying to create effective trade show stands can be daunting:...
How to boost your business with branded promotional products The term branded promotional products often gives connotations to an overflowing draw, or pot of dubious quality branded pens, stress balls and other equally ‘throw away’ freebies. However used strategically...
Launching a rebrand can be a difficult and daunting task, how do you generate hype and familiarity around your new look? At Proactive marketing we like to make the process as easy and stress free as possible for you. Here’s a great example of how to creatively...
Perfect your logo redesign If you are one of the many businesses about to refresh their identity and undertake a logo redesign, this post could help you boost your company’s identity with a comprehensive checklist of criteria to plan your brand refresh. You...
Is your brand suffering from outdated branding? Every morning you get up and dressed. The clothes, glasses and hairdo you choose are all a representation of your style, personality, values, likes and dislikes. It’s not often we find introverts choosing to wear bold,...
Airbnb logo redesign causes a stir online This week, the Airbnb logo redesign caused a huge stir online. Many commentators were suggesting that the logo represented female sexual organs, whilst others suggested it strongly resembled another companies branding,...
