Is Print Marketing Obsolete in a Digital Age?
Is Print Marketing Obsolete in a Digital Age? The rise of digital marketing has convinced some in the industry that print advertising is about as relevant as cassette tapes or VHS. A more appropriate comparison might be vinyl, however Vinyl had been consigned to music...
10 secrets on how to easily reduce business printing costs
Are you looking to reduce business printing costs? Whether it be leaflets, flyers, business cards or letterheads, print media is still an important part of many businesses marketing strategies. However, it’s important to reduce business printing costs for a multitude...
How to use print finish effects to boost your designs!
Use different print finish effects to enhance your printed media. You’ve spent hours working on the design of your brochure, and it looks pretty good on the screen. But how about on paper? How can you elevate your promotional content so that it leaves prospective...
22 simple print terminology phrases you need to know
Print terminology made easy Your expertise is in marketing, not printing, yet much of your work involves printing promotional material. You don’t need a degree in print processes to make sense of print terminology: You just need our handy guide. Below are 22 of the...Printing business cards for 10+ employees – a time drain & expensive? There is a solution…
Business cards. That everyday essential but a right pain in the proverbial to sort out… or are they?
We have posted before about how business cards are your most powerful marketing tool, so finding a way to make ordering them easy and affordable would be the Holy Grail, right?